🥯 Today on Bagel Bots:

• 🤯 OpenAI Launches Its New Search Product

• ⚡️ Fresh tech of the day - Costa Rica Pioneers Nation Branding with AI

• 📰 The latest AI and tech news

• 🤖 Cool new apps for you to check out

• 🧠 Today’s Tip: Use AI To Create a Perfect Tagline

• 🤔 Can you guess which image is real and which one is AI? Go vote!

(Read time: five minutes) - Fun fact: I never change this.

This is the last Bagel Bots edition before the madness of the United States elections on November 5th. No matter who wins, we’ll see some big changes in this country and worldwide—but nothing can stop the current innovation in artificial intelligence and automation happening in the world. It’s going to be a wild week.

One Big Story: OpenAI Launches Its New Search Product

ChatGPT just leveled up its game in a big way—now, it can search the web and bring back live, relevant info without needing to jump to a search engine. Imagine wanting the latest sports scores, stock updates, or news headlines; you can get it straight from ChatGPT. And what’s even cooler? It’ll include links to trusted sources, so you’re always connected to credible info.

Main Takeaways:

• Web Access for All: ChatGPT Plus, Team users, and SearchGPT waitlisters get access now, with Enterprise and Edu users following soon. Free users will see it rolled out in the coming months.

• Natural Language + Search: Ask ChatGPT a question as you would a friend, and it’ll decide whether to search or use its internal knowledge. You can even tap the search icon to nudge it to find something online.

• Expanded Visuals and Info: Updated designs for weather, stocks, sports, and more make it easier to find exactly what you need.

My Take: This update is huge. ChatGPT is moving beyond just static responses—it’s now a real-time answer engine. With partnerships with major publishers, this is a win for users and content creators, bringing the best of conversational and search worlds together. It’s a giant leap in making AI a go-to tool for day-to-day information, and it will only get more seamless from here.

With Perplexity and OpenAI going after the online search market, Google must feel serious pressure. You can use search in ChatGPT now.

Learn how to launch and grow an affiliate program for SaaS

Launching an affiliate program for your SaaS business can be intimidating if you’re new to it, but it is pretty simple. Rewardful has boiled it down to three core principles in their free online course:

• Principle 1: Make it simple for affiliates to earn money

• Principle 2: Run your program like a professional

• Principle 3: Build an affiliate recruitment system

By the end of the course, you'll have a clear picture of how affiliate marketing can work for your business.

Start Your Free Course Now

Let’s Connect!

Want to keep the conversation going beyond Bagel Bots? Find me on Twitter (X), LinkedIn, Threads, and Instagram for real-time insights and behind-the-scenes content. New here? Dive into past posts and hit that subscribe button to stay in the loop!

💥 Are you looking to scale your business? Bagel Bots is growing by 250 savvy subscribers daily and currently has over 20,000 engaged subscribers, and you can get in front of them! Shoot me an email at [email protected] or explore our advertising options here.

Cool Tech: Costa Rica is Pioneering Nation Branding with AI

Costa Rica just made history as the first country to use AI to shape its Nation Brand strategy. Working with Bloom Consulting, they fed years of data—everything from global trend reports to national interviews—into an AI system, gaining deep insights into international perceptions. The outcome? A roadmap to 2035 focused on climate change and sustainability, with predictive models to guide strategy and media coverage.

My Take: This is groundbreaking. Costa Rica shows us how AI can redefine national image-building, making branding more innovative and more dynamic. Exciting times for AI in global strategy!

Latest News

📁  Meta’s CEO, Mark Zuckerberg, is working to get the company’s AI, Llama, adopted across various parts of the U.S. government, including partnerships with the State Department and Department of Education.

📍 Google is enhancing Maps with its Gemini AI, letting users ask conversational questions about locations and receive tailored summaries, driving directions, and even stop recommendations along routes.

🧑‍🤝‍🧑 Despite announcing plans to retire its AI-powered gender detection tool in 2022, Microsoft recently discovered that some users still had access to it due to an oversight. Microsoft has since taken steps to correct the issue. Still, this incident has sparked criticism over the company’s commitment to “ethical AI” and raised questions about corporate follow-through on AI promises.

⏩️ Businesses are nearing a "Singularity Moment"—a period of rapid, transformative change that could reshape entire industries. Like Nokia, Intel, and Boeing before them, companies today must embrace constant innovation and adaptability to survive or risk being left behind.

Fresh Apps to Play With

Are you looking to automate your work or life? Want to play with excellent new AI tools? Every post has five new AI apps for you to try for yourself.

• 🔗 ShowMeMoney - AI-powered expense tracking for smarter spending and saving

• 🔗 Product Lab - Product Lab is the platform to streamline user research and product discovery, enabling customers' insights in minutes

• 🔗 Rosebud AI - Build, customize, and share games on this AI-powered game development platform

• 🔗 Infography - Turn your blogs into stunning, shareable infographics, powered by AI

• 🔗 Humata - AI meets your knowledge base

Check out these AI apps, and let me know what you think. You can reply to this email or tweet me directly.

Modernize your marketing with AdQuick

AdQuick unlocks the benefits of Out Of Home (OOH) advertising in a way no one else has. Approaching the problem with eyes to performance, created for marketers with the engineering excellence you’ve come to expect for the internet.

Marketers agree OOH is one of the best ways for building brand awareness, reaching new customers, and reinforcing your brand message. It’s just been difficult to scale. But with AdQuick, you can easily plan, deploy and measure campaigns just as easily as digital ads, making them a no-brainer to add to your team’s toolbox.

Learn more now.

Today’s Tip: Use AI To Create a Perfect Tagline

Looking to create a tagline that sticks in people's heads like "Just Do It" or "Think Different"? I know how tough it can be to capture everything that makes your brand unique in just a few words. Whether you're launching something new, refreshing your brand, or feeling like your current tagline isn't hitting the mark, I've created the ultimate fill-in-the-blank template to help you nail it. This isn't just any old prompt - it's designed to give the AI everything it needs to understand your brand inside and out so you can get taglines that work for your business. Ready to create something memorable? Just fill in the blanks below!

Remember: the more detailed you are when filling in placeholders, the better the output. I recommend using ChatGPT or Claude for this.

Act as an expert brand strategist and creative copywriter. I need you to generate compelling taglines for [BRAND_NAME] that capture our essence and resonate with our target audience. Create [NUMBER_OF_TAGLINES_WANTED] distinct tagline options ranging from [TONE_RANGE_START (e.g., bold)] to [TONE_RANGE_END (e.g., sophisticated)].
Our Brand Fundamentals:

Industry: [SPECIFIC_INDUSTRY]
Sub-category (if applicable): [INDUSTRY_SUBCATEGORY]
Primary product/service: [MAIN_OFFERING]
Secondary offerings: [OTHER_PRODUCTS_SERVICES]
Current market position: [MARKET_POSITION (e.g., industry leader, challenger brand, startup)]
Years in business: [COMPANY_AGE]
Geographic reach: [GEOGRAPHIC_SCOPE]

Target Audience Details:

Primary demographic:

Age range: [AGE_RANGE]
Gender (if relevant): [GENDER_FOCUS]
Income level: [INCOME_BRACKET]
Education level: [EDUCATION_LEVEL]
Professional status: [PROFESSIONAL_BACKGROUND]

Secondary audience: [SECONDARY_TARGET_AUDIENCE]
Key audience pain points: [LIST_3_5_PAIN_POINTS]
Current audience perception: [CURRENT_BRAND_PERCEPTION]
Desired audience perception: [DESIRED_BRAND_PERCEPTION]

Brand Identity:

Brand personality traits (list 3-5):

[PERSONALITY_TRAIT_1]
[PERSONALITY_TRAIT_2]
[PERSONALITY_TRAIT_3]
[PERSONALITY_TRAIT_4]
[PERSONALITY_TRAIT_5]

Core value proposition: [VALUE_PROPOSITION]
Key differentiators (list 2-3):

[DIFFERENTIATOR_1]
[DIFFERENTIATOR_2]
[DIFFERENTIATOR_3]

Brand values:

[BRAND_VALUE_1]
[BRAND_VALUE_2]
[BRAND_VALUE_3]


Emotional Impact:

Primary emotion to evoke: [PRIMARY_EMOTION]
Secondary emotions: [SECONDARY_EMOTIONS]
Current brand voice: [CURRENT_VOICE]
Desired brand voice: [DESIRED_VOICE]
Tagline style preferences:

Maximum word count: [MAX_WORDS]
Preferred structure: [STRUCTURE_PREFERENCE (e.g., verb-focused, metaphorical, descriptive)]
Language level: [LANGUAGE_COMPLEXITY]

Content Parameters:

Must avoid these words/themes: [FORBIDDEN_WORDS_THEMES]
Must include or reference: [REQUIRED_WORDS_THEMES]
Industry jargon to avoid: [INDUSTRY_JARGON_TO_AVOID]
Cultural considerations: [CULTURAL_NOTES]

Competitive Analysis:

Main competitors and their taglines:

[COMPETITOR 1 + TAGLINE]
[COMPETITOR 2 + TAGLINE]
[COMPETITOR 3 + TAGLINE]

Key competitive advantage: [MAIN_COMPETITIVE_ADVANTAGE]
Market gap we're filling: [MARKET_GAP]

Usage Contexts (Select all that apply):
[ ] Website - Location: [WEBSITE_PLACEMENT]
[ ] Social media - Platforms: [SOCIAL_PLATFORMS]
[ ] Print materials - Types: [PRINT_MATERIALS]
[ ] Digital advertising - Channels: [DIGITAL_CHANNELS]
[ ] Physical locations - Types: [PHYSICAL_LOCATIONS]
[ ] Product packaging - Format: [PACKAGING_TYPE]
[ ] Video/TV - Usage: [VIDEO_USAGE]
[ ] Audio/Radio - Context: [AUDIO_CONTEXT]
[ ] Other: [OTHER_USAGE_CONTEXTS]
Technical Requirements:

Character limit (if any): [CHAR_LIMIT]
Hashtag compatibility needed? [YES/NO]
URL compatibility needed? [YES/NO]
Trademark considerations: [TRADEMARK_NOTES]
Language versions needed: [LANGUAGE_REQUIREMENTS]
Special formatting needs: [FORMATTING_REQUIREMENTS]

Future-Proofing Considerations:

Planned business expansions: [FUTURE_GROWTH_PLANS]
Upcoming product launches: [FUTURE_PRODUCTS]
Market evolution predictions: [MARKET_PREDICTIONS]

Successful Industry Examples to Consider:

[COMPETITOR_EXAMPLE_1]: [THEIR_SUCCESSFUL_TAGLINE_1] - Why it works: [SUCCESS_REASON_1]
[COMPETITOR_EXAMPLE_2]: [THEIR_SUCCESSFUL_TAGLINE_2] - Why it works: [SUCCESS_REASON_2]
[INDUSTRY_EXAMPLE_3]: [THEIR_SUCCESSFUL_TAGLINE_3] - Why it works: [SUCCESS_REASON_3]

For each tagline generated, please provide:

The tagline itself
Strategic rationale
Alignment with brand values
Potential variations
Recommended usage scenarios
Potential challenges or considerations
A/B testing suggestions

Additional Context (Optional):

Recent rebranding? [YES/NO + DETAILS]
Merger or acquisition? [YES/NO + DETAILS]
Crisis recovery? [YES/NO + DETAILS]
Special circumstances: [ANY_SPECIAL_CONTEXT]

Are you interested in getting a customized version of the prompt above? Do you have a prompt you want created? Email us at [email protected].

🤔 Which image is real?

One of these images is real, and one was created with AI. Vote for which one you think is real, and tell us why you voted that way. My only goal is to choose such good photos that the majority of votes are wrong.

Last edition’s results (75% were correct):

Did you vote in the poll from the 31st? Okay, this was an easy one. Maybe the eyes on the bottom one were too perfect. Go back and see the photos here.

One voter said: “The eye cutouts look more realistic, and so does the pumpkin inside.”

☕️ Support Our Team!

A team of three people works hard to make Bagel Bots educational, informative, and exciting three times a week! This awesome AI newsletter is free, but you can support our team by buying us coffee! Thanks so much for your continued support!

🔗 Click here to buy the team a cup of coffee!